The Effect of Design on Our Lives Vinamra Agrawal Founder, Brandhero

Pull or Push? Can you tell!

Another one!

Frustration!!!

Solution by Design

Press & Check. Repeat!

Solution by Design

Seen this before?

Does beautiful design satisfy the purpose?

This is more usable design for this purpose

What purpose do these beautiful looking products serve?

Hyundai cars wont start without pressing and holding the clutch pedal!

Won’t it take you 15 mins to figure out this shower?

How are we supposed to know that pressing 5 would start a one minute re-heating timer?

Design evokes emotion!

Relief ?

Unease ?

Panic ?

Peace

College Shopping Music

Familiarity in a new place

Design helps to identify?

The power of visual design is much Stronger

Fedex can deliver your packages anywhere across the world in an efficient, reliable and fast manner

Around the World | As reliable as hand-delivered | Quickly

Park Assist by Volkswagen helps you park your car safely, precisely and automatically

Safety | Precision

Almost everything you use is designed Someone has solved this design challenge? How to make things functional, durable, environmentally conscious, pleasing, interesting, and relevant? And hopefully thought inspiring?

Open Kitchen Design brought Families Closer Together

Could you imagine reading this sign going at 80 kmph?

Imagine you are driving along this road on a Tuesday morning at 9 a.m. You have 5 secs to figure out if you can park here legally? Author/Copyright holder: Jorge Gonzalez. Copyright terms and licence: CC BY-SA 2.0

Drivers simply want to know if they can park at a spot. Yes or no— and that’s all this parking sign design answers. Now, you’ll know that on Tuesday at 9 a.m., parking is not allowed. Author/Copyright holder: Nikki Sylianteng. Copyright terms and licence: CC BY-NC-SA 4.0

from to MAKING PEOPLE WANT THINGS MAKING THINGS PEOPLE WANT Marketing Design

How to apply design in daily life? Rule No 1. ‘Context. Context. Context’ Rule No 2. ‘Empathy’

How Design Feels? Complex at first, but makes it worthwhile, when achieved Uncertainty / Patterns / Insights Clarity / Focus Design Research Concept Prototype

Design today is … … all about Thinking Human.